WORLD PERFUME HERITAGE

Info

WORLD PERFUME HERITAGE is an action organised by the International Perfume Foundation to protect the World Heritage of Perfume.

Geschiedenis

The World Perfume Heritage is in danger
Do you like oud, do you like incense, do you like attar ?
Do you like flowers ?
Because of regulations, on the EU market we are not allowed anymore to use flowers and naturals in our peruke compositions. This regulation is soon going to affect your country too.
The chemical industry succeeded to take over Perfume and will soon recompose most of the major brands for the second time in the last decade.
This will of course have ripple effects on local producers but also on environmental NGO and governments that will put in place scent free policies as more and more people are getting allergic to chemicals perfumes.

We can change the course of this if we act now.
We need to replant flowers, encourage natural producers
This will also allow to replant flower fields and to give back bees and pollinators their habitat and to give work to million people on earth.

Thank you for supporting this campaign and be part of the change.
World Perfume Heritage is an IPF action (International Perfume Foundation)